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Erika finally presents a guide to research, in the context of making great interfaces. Research is simply systematic inquiry. Good research is about asking more and better questions, and thinking critically about the answers. September 10th 2013 Just Enough Research: Design research is a hard slog that takes years to learn and time away from the real work of design, right? Book: Just Enough Research by Erika Hall, published by A Book Apart. Hall writes "You may have a vague idea that research is a good thing, but the benefits are fuzzy while the costs are all too clear. It's best if you avoid using common keywords when searching for Just Enough Research By Erika Hall. Chapter 8: Analysis and Models. If you like books and love to build cool products, we may be looking for you. It breaks down in easy to understand and usable terms what different types of user research are, how to set up a research study, and why research is important. It may also be useful to a novice. Clearly written by someone with a lot of experience in doing (user) research. Accessibility for Everyone 164. Recent Product. A trans-portation journey has a beginning and an end. Learn how to discover your competitive advantages, spot your own blind spots and biases, understand and harness your findings, and why you … Englisch. Erika Hall has been a design consultant since the late twentieth century. User centered design: Expose patterns in human… Continue reading → Your organization isn’t doing that yet?! Just Enough Research. Vehicles, including bicycles, go in the street. Início / Software / Just Enough Research. Author of Mental Models and Practical Empathy. Chances are good that your business is making inaccurate assumptions about your customers’ behavior. Home Products Just Enough Research. Just Enough Research is a concise overview of putting 'design research' into real world practice. Most importantly though, it emphasises the importance of research; because how will we. Learn how to discover your competitive advantages, spot your own blind spots and biases, understand and harness your findings, and why you should never, ever hold a focus group. Goodreads helps you keep track of books you want to read. Concise resource for anyone who is on a digital or usability project. Six years have passed since Erika Hall published Just Enough Research. I am not the target audience for this book. Personal research — … Organizations are finally taking the time to understand people’s inner thinking, to think of the consequences, to include those who have been externalized. “A large corporation is more like Australia: it’s impossible, http://www.abookapart.com/products/just-enough-research, See 1 question about Just Enough Research…, 33 Reader Approved, Highly Rated Fiction to Discover Now. These excerpts are from a sample chapter from Erika Hall’s book Just Enough Research. A Book Apart. Very easy to read, concise book and I can only recommend to all designers out there. 2 Just Enough REsEaRch There are two basic paths: the sidewalk and the street. This book was a great help to me when I was running my first research project and I definitely recommend it to anyone who is interested in knowing a little more about research. Sale! Erika manages to pack a ton of information into a small package (154 pages!) That would have been nice to know before buying the book. Just Enough Research In her book, Hall distinguishes between “pure research,” “applied research,” and “design research.” Pure research is “carried out to create new human knowledge, whether to uncover new facts or fundamental principles” (Hall, 2013, p. 12). The term “just enough research” was coined by Erika Hall in her best-selling book of the same name and provides a great guide to helping you better understand how good research is conducted and what methods are involved.. We’d love your help. Learn how to discover your competitive advantages, spot your own blind spots and biases, understand and harness your findings, and why you … Erika Hall distills her experience into… … Excellent. “Ginger” 6. She is adept at helping clients articulate their goals and frame their problems to ensure successful design solutions, and encourages everyone to embrace the sure power of … Just Enough Research should probably be read by all designers, and better yet, by all design students. This was my second time reading this book, as I had first read it a few years ago. This book provides a great intro/overview of user-centered design, providing an easy to digest summary of methodologies, what they’re good for, and an example scenario to anchor the helpful examples throughout the book. Just Enough Research. “IT”“IT” 8. Can't wait to put what I've learned I to practice. This is one of those books I will keep handy for the rest of my career as I mentor others in conducting product research. It's just long enough to give you what you need to DIY a research project without going through more formal readings (which you should totally dig into, but sometimes they're intimidating). In her book, Hall distinguishes between “pure research,” “applied research,” and “design research.” Pure research is “carried out to create new human knowledge, whether to uncover new facts or fundamental principles” (Hall, 2013, p. 12). ERSCHIENEN. Erika Hall distills her experience into a guidebook of trusted research methods you can implement right away, no matter what size team you're on or budget you're working with. —Nate Bolt Just Enough Research. It provides a practical, succinct guide on (1) what research can do for you (2) and how you should go about doing it. Erika Hall’s book, “Just Enough Research” thoroughly demystifies research. No detail on specific research strategies or techniques. 10. I am not the target audience for this book. Just Enough Research 2. Be the first to review “Just Enough Research” Annuler la réponse Votre adresse de messagerie ne sera pas publiée. Erika’s book makes research accessible and helps you create an informed plan to better understand—and design for—your customers. Start with a thorough view of the principles of research. ‎Good research is about asking more and better questions, and thinking critically about the answers. Qualitative analysis can seem like a mysterious process. It may also be useful. UMFANG. It seems that Erika Hall writes from a subjective place, which isn't necessarily a bad thing; it gives an honest discussion on the research principles. If you’re a PM or a designer at an early-stage startup, this is the guide for you. Computer und Internet. —Indi Young Contents. Sale! It is a short, to-the-point, pragmatic guide for anyone looking to bring the benefits of research into real-world contexts. In Just Enough Research, co-founder of Mule Design Erika Hall distills her experience into a brief cookbook of research methods. Mehr Bücher von Erika Hall Learn how to discover your competitive advantages, spot your own blind spots and biases, understand and harness your findings, and why you … 2001 5. It's a great handbook to have. Search. It seems that Erika Hall writes from a subjective place, which isn't necessarily a bad thing; it gives an honest discussion on the research principles. By signing up, you agree to our Terms of Use. Buy Just Enough Research by Hall, Erika (ISBN: 9781937557102) from Amazon's Book Store. We’re so excited to announce that the second edition of Erika Hall’s Just Enough Research is now available!. Just Enough Research should probably be read by all designers, and better yet, by all design students. It's just long enough to give you what you need to DIY a research project without going through more formal readings (which you should totally dig into, but sometimes they're intimidating). But it's a great overview of user research. Erika speaks and writes about topics that challenge the conventional wisdom of the field to encourage designers to think more deeply about the implications of their work. Done well, it will save your team time and money by reducing unknowns and creating a solid foundation to build the right thing, in the most effective way. While the mindset and methods of research haven’t changed, our digital climate continues to evolve—from the siren song of Net Promoter Score to the latest social media experiment gone awry. ), then this is the book for you. In Just Enough Research, co-founder of Mule Design Erika Hall distills her experience into a brief cookbook of research methods. You’ll start doing good research faster than you can plan your next pitch. Just Enough Research. Wrong. Just Enough Research is a concise overview of putting 'design research' into real world practice. Additional Information; An Event Apart: Just Enough Research. 3.8 MB. Learn how to discover your competitive advantages, spot your own blind spots and biases, understand and harness your findings, and why you … Level up every project with just enough research and get more comfortable using language in design. Home Products Just Enough Research. A pragmatic, thorough overview of the “why” and the “how” of modern user testing practices. (The book is aimed at people who aren't sure whether they should do user research. I have other resources, but this book was suggested sort of last-minute by a UX friend and I went for it. Gets your wheels spinning and enthusiasm cranked. Start with a thorough view of the principles of research. By asking why, we can see the opportunity for something better beyond the bounds of the current best. If you are looking to start understanding customer research or just looking for a quick refresh on research then pick up Just Enough Research. Leaving a comment bc I'm at work and don't have time to fix this right now. ), as well as updated examples throughout, to continue guiding web professionals on the ethics and effects of research.

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